Rio Mar is a CDP located in Santa Cruz County California. Rio Mar has a 2024 population of 8,972. Rio Mar is currently declining at a rate of -0.2% annually and its population has decreased by -7.63% since the most recent census, which recorded a population of 9,713 in 2020.
The average household income in Rio Mar is $192,057 with a poverty rate of 3.3%. The median age in Rio Mar is 50.2 years: 48.1 years for males, and 52 years for females.
According to the most recent ACS, the racial composition of Rio Mar was:
Race | Population | Percentage (of total) |
|---|---|---|
| White | 7,591 | 84.28% |
| Two or more races | 1,030 | 11.44% |
| Asian | 283 | 3.14% |
| Other race | 76 | 0.84% |
| Black or African American | 27 | 0.3% |
| Native American | 0 | 0% |
| Native Hawaiian or Pacific Islander | 0 | 0% |
White
Two or more races
Asian
Other race
Black or African American
Native American
Native Hawaiian or Pacific Islander
Household Type | Count | Average Size | Owner | Renter |
|---|---|---|---|---|
| All | 3,804 | 2.36 | 79.1 | 20.9 |
| Married | 2,136 | 2.9 | 90 | 10 |
| Non Family | 1,276 | 1.14 | 68.4 | 31.6 |
| Female | 294 | 3.29 | 51 | 49 |
| Male | 98 | 3.74 | 65.3 | 34.7 |
2.86
Average Family Size
2.36
Average Household Size
79.1%
Rate of Home Ownership
Married
Male
Female
NonFamily
owner
renter
Male
Female
Education Attained | Count | Percentage |
|---|---|---|
| 9th to 12th Grade | 63 | 0.95% |
| Associates Degree | 470 | 7.1% |
| Bachelors Degree | 2,132 | 32.19% |
| Graduate Degree | 1,931 | 29.16% |
| High School Graduate | 437 | 6.6% |
| Less Than 9th Grade | 57 | 0.86% |
| Some College | 1,533 | 23.15% |
Less Than 9th Grade
9th to 12th Grade
High School Graduate
Some College
Associates Degree
Bachelors Degree
Graduate Degree
High School Graduation Rate
Bachelors Rate
Race | Total | High School | Bachelors |
|---|---|---|---|
| White | 5,555 | 5,465 | 3,461 |
| Hispanic | 568 | 550 | 305 |
| 2+ Races | 500 | 496 | 266 |
| Asian | 258 | 250 | 159 |
| Other Race | 57 | 57 | 45 |
| Black | 10 | 10 | 10 |
The highest rate of high school graduation is among black people with a rate of 100%.
The highest rate of bachelors degrees is among black people with a rate of 100%.
All
Male
Female
Name | Average | Male | Female |
|---|---|---|---|
| Bachelors Degree | $86,210 | $136,250 | $47,824 |
| Graduate Degree | $106,125 | $162,197 | $96,364 |
| High School Graduate | $53,594 | $58,650 | $0 |
| Less Than 9th Grade | $0 | $0 | $0 |
| Overall | $87,323 | $108,958 | $58,750 |
| Some College | $85,175 | $87,163 | $31,375 |
$87,323
Average Earnings
$108,958
Average Male
$58,750
Average Female
Only English
Spanish
Other Indo-European Languages
Asian and Pacific Island Languages
Other Languages
88.66% of Rio Mar residents speak only English, while 11.34% speak other languages. The non-English language spoken by the largest group is Other Indo-European, which is spoken by 5.1% of the population.
rate
Name | Total | In Poverty | Poverty Rate |
|---|---|---|---|
| White | 7,204 | 248 | 3.44% |
| Asian | 283 | 24 | 8.48% |
| Multiple | 1,030 | 13 | 1.26% |
| Hispanic | 890 | 9 | 1.01% |
3.3%
Overall Poverty Rate
2.48%
Male Poverty Rate
4.09%
Female Poverty Rate
The race most likely to be in poverty in Rio Mar is Asian, with 8.48% below the poverty level.
The race least likely to be in poverty in Rio Mar is Hispanic, with 1.01% below the poverty level.
The poverty rate among those that worked full-time for the past 12 months was 0%. Among those working part-time, it was 3.74%, and for those that did not work, the poverty rate was 6.95%.
rate
Rate | Poverty |
|---|---|
| Less Than 9th Grade | 13.33% |
| Some College | 3.49% |
| High School | 3.2% |
| Bachelors or Greater | 2.83% |
rate
Rate | Poverty |
|---|---|
| Female Unemployed | 7.53% |
| Female Employed | 1.92% |
| Male Employed | 1.27% |
| Male Unemployed | 0% |
Households
Families
MarriedFamilies
NonFamilies
Name | Median | Mean |
|---|---|---|
| Families | $183,574 | $224,679 |
| Households | $145,938 | $192,057 |
| Married Families | $184,886 | $-999,999,999 |
| Non Families | $52,375 | $118,777 |
mean
median
Married
Widowed
Divorced
Separated
NeverMarried
58.6%
Overall Marriage Rate
62.8%
Male Marriage Rate
54.7%
Female Marriage Rate
male
female
The age group where males are most likely to be married is 45-54, while the female age group most likely to be married is 45-54.
Married
Widowed
Divorced
Separated
NeverMarried
Second Gulf War
First Gulf War
Vietnam
Korea
World War II
381
Number of Veterans
361
Male Veterans
20
Female Veterans
War | Veterans |
|---|---|
| Vietnam | 242 |
| Korea | 66 |
| Second Gulf War | 56 |
| First Gulf War | 50 |
| World War II | 0 |
count
Age Group | Veterans |
|---|---|
| 75+ | 227 |
| 55 to 64 | 56 |
| 35 to 54 | 50 |
| 65 to 74 | 48 |
| 18 to 34 | 0 |
count
Name | Veterans | % of Total |
|---|---|---|
| White | 362 | 5.72% |
| Hispanic | 56 | 9.23% |
| Asian | 16 | 6.2% |
| 2+ Races | 3 | 0.43% |
Less Than 9th Grade
High School Graduate
Some College
Bachelors or Greater
4.72%
Veteran Poverty Rate
23.36%
Veteran Disability Rate
LaborForceParticipation
64.6%
Labor Force Participation
61.7%
Employment Rate
4.6%
Unemployment Rate
LaborForceParticipation
LaborForceParticipation
Europe
Asia
Africa
Oceania
Latin America
North America
Non citizens include legal permanent residents (green card holders), international students, temporary workers, humanitarian migrants, and illegal immigrants.
Europe
Asia
Africa
Oceania
Latin America
North America
63.03%
Born in Rio Mar
91.81%
Native Born
8.19%
Foreign Born
1.79%
Non Citizen
6.41%
Naturalized
91.81% of Rio Mar residents were born in the United States, with 63.03% having been born in California. 1.79% of residents are not US citizens. Of those not born in the United States, the largest percentage are from Europe.
Year | Population | Growth | Change |
|---|---|---|---|
| 2024 | 8,972 | -18 | -0.2% |
| 2023 | 8,990 | -17 | -0.19% |
| 2022 | 9,007 | -257 | -2.77% |
| 2021 | 9,264 | -449 | -4.62% |
| 2020 | 9,713 | 56 | 0.58% |
| 2019 | 9,657 | -118 | -1.21% |
| 2018 | 9,775 | 154 | 1.6% |
| 2017 | 9,621 | -110 | -1.13% |
| 2016 | 9,731 | 767 | 8.56% |
| 2015 | 8,964 | -276 | -2.99% |
| 2014 | 9,240 | 140 | 1.54% |
| 2013 | 9,100 | 107 | 1.19% |
| 2012 | 8,993 | -207 | -2.25% |
| 2011 | 9,200 | -16 | -0.17% |
| 2010 | 9,216 | 0 | 0% |